Hot travel trend has people hunting for vintage treasures on vacation
Vintage Voyaging: The New Travel Trend of 2025
Booking.com, a global leader in digital travel, released its annual travel predictions list for 2025, introducing the hot new trend of “Vintage Voyaging.” According to the report, around 74% of travelers are now more inclined to hunt for vintage or second-hand items during their vacations.
This emerging trend shows a significant shift in travel priorities, as an increasing number of travelers are looking to bring back more than just memories from their trips. These vintage voyagers are in search of antique treasures, unique second-hand items, and locally-sourced vintage products that reflect the culture and history of the places they visit.
Reviving History Through Travel
The rise of vintage voyaging is seen as a way of reviving history through travel. Travelers are not just interested in sightseeing, but they also want to engage with the local culture in a more profound and personal manner. By seeking out vintage items, travelers are able to learn about the history and stories behind these objects, making their travel experience more enriching and meaningful. 
Vintage voyaging is not just about buying old items; it’s about the thrill of the hunt and the joy of discovery. It’s about finding a piece of history that you can bring back home and cherish. This trend is also a testament to the growing consciousness among travelers about sustainable tourism, as buying second-hand items reduces waste and promotes recycling.
The Rise of Vintage Markets
The surge in vintage voyaging has led to the growth of vintage markets around the world. From the flea markets in Paris to the antique shops in Tokyo, these markets are becoming hotspots for vintage voyagers. These markets not only offer a wide range of vintage items but also provide an authentic local experience, which is highly sought after by these travelers.
Booking.com’s report suggests that travel businesses should adapt to this new trend by offering guided tours to local vintage markets, incorporating vintage shopping into their itineraries, or even partnering with local antique shops to provide exclusive deals for their customers. This trend opens up a new avenue for the tourism industry to cater to the evolving needs and interests of travelers.
As vintage voyaging continues to gain momentum, it is clear that this trend is not just a fad, but a reflection of the changing attitudes towards travel. Travelers are seeking deeper connections with the places they visit, and through vintage voyaging, they are finding a new way to satisfy this need.
